Pantone Inspires Ideas with 210 New Colors

kristielNew Releases, Pantone & Color Management Tools

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Pantone Fashion Homes InteriorsPantone’s Color on Color collection was released today, introducing 210 new vibrant colors. The expansive new collection of shades offers designers the most sought-after hues in the Fashion and Home + Interiors line. This latest collection of eye-popping color encompasses bright tones from every color family. With subtle organic characters that emanate from nature, the collection is an assortment of nuanced neutrals, pastels and softer mid-tones.

Pantone describes these new color releases as, “subdued and smoky variations of popular colors.” While they may take cues from natural elements, the latest collection also offers incredibly vivid color intensity. Consideration of how various industries view and use color is a very important factor in Pantone’s color selection process. Keeping up with the latest trends in design is what the company is known for, and this recent release shows how important that reputation is to Pantone.

A Closer Look at Pantone’s Color on Color

Pantone Color CollectionsIt is not an easy feat to introduce 210 new colors into a new collection – even for Pantone. A lot of time and concentration went into selecting these colors as they relate to the past, present and future of design. Each color family relates to previous Pantone collections, and has evolved to meet industry standards and design innovation. Learn more about the selection process from each color palette below.

Reds – Richer Tones
In the red family, Pantone added a variety of richer, more elegant reds containing both blue and yellow undertones, like Goji Berry and Jalapeno Red. They’ve also included some deeper wine reds with hints of brown, including Spiced Apple, Merlot and Red Pear.

Pinks – Soft and Playful

Rose Quartz, Ballet Slipper and Cherry Blossom are some of the softer additions to the pink collection, which mimic nature and convey the essence of good health. Vibrant shades with blue undertones, like Love Potion and Pink Peacock, express a more vibrant, playful side of the pink family.

Oranges – Variety

Pantone noted a growing demand for various orange shades, which is why they expanded the collection to include hot and radiant orange tones – such as Dragon Fire and Exotic Orange. Assortments of spicy shades with greater color depth were also added, including Aura Orange and Chili Oil. More toned down hues infused with brown, include Summer Fig, Honey Ginger and Spice Route.

Pantone Minion YellowYellows – Bright, Minion Yellow™

Enhance your selection of yellows with true shades that are lighter, like Lemon Icing, Yellow Pear and Lemon Verbena. Pantone also included brighter shades with the most well-known being Minion Yellow™! This collection also includes an array of orange yellows and mustard yellows.

Greens – Vivid in Nature

Green continues to be an influencing color in design and as such, Pantone has continued to add to its array of green shades ranging from natural and warm yellow greens – Guacamole and Split Pea – to true green shades, like Lush Meadow and the olive infused Sea Turtle and Kalamata.

Blues – Fluid Shades

Pantone noted that blues are becoming more nuanced. In order to broaden their palette of blues, they added varying degrees of vibrant aquamarine blues with names like Iced Aqua, Deep Lagoon, Ibiza Blue and some cooler, more ethereal shades like Zen Blue, Serenity and Airy Blue.

These are just some examples of the unique, new Color on Color look. To fully experience the latest in Pantone color, visit the Color on Color campaign site and get your PANTONE® FASHION, HOME+ INTERIORS Cotton swatches today!

How does Pantone select colors?

210 New ColorsWith the constant evolution of design software and the innovative ways in which professionals are using color to capture audiences’ attention, it definitely makes one wonder how in the world Pantone makes its color selections. Well, we’ve got a bit of the inside scoop from some of our Pantone representatives.

During the process of selecting new colors for the season, Pantone considers:

  • The direction and movement of color trends
  • Industries the company currently serves, and those they would like to better impact
  • Input from customers and global partners
  • Participation from the Pantone Color Institute forecast team and forecast partners
  • Demographics, geographical locations, and new cultural and social influences
  • New materials, textures and finishes that may impact color
  • Film, digital technologies, new media and of course, art!

Pantone has been an expert in developing color standards for over 50 years. The company’s color management system is used by designers and manufacturers all over the world. Take advantage of your academic status, and you can get incredible deals on these professional standard, color management tools.

 

 

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