And the Pantone Color of the Year for 2018 is…

kristielAll Topics, Pantone & Color Management Tools


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pantone-color-of-the-year-2018-ultra-violet-lee-eiseman-quoteOnce again the Pantone Color Institute has chosen its Color of the Year. “The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.” – Laurie Pressman, Vice President of the Pantone Color Institute. This year, they have selected enigmatic and thoughtful purple. The 2018 Color of the Year is Ultra Violet 18-3838. This color symbolizes originality, forward-thinking, mystery, and contemplation.

Brilliant artists such as Prince, David Bowie, and Jimi Hendrix brought shades of purple into the limelight of pop culture. That is no surprise as purples have often symbolized unconventional thinking and non-conformity. Ultra Violet may just inspire you to put your unique mark on the world. Ultra Violet also has a mystical and spiritual connection. In fact, meditation spaces often utilize purples to energize and inspire connections.

Last year, Pantone chose Greenery 15-0343 to symbolize new beginnings as the color of the year. Take a look at the history of the former Pantone Color of the Year selections.

Get an Education Discount on Pantone Color

If you are a student, teacher, faculty member, or a non-profit user, you can take advantage of significant academic savings on Pantone Color Management products at Studica. Studica offers the latest Pantone Matching Systems products to commercial and academic users at Studica’s Pantone store.

LIMITED TIME OFFER: Anyone in the United States and Canada can now save an additional $10 off a Pantone purchase of $100 or more at –  Use code COY2018 during checkout. This offer expires January 12th of 2018. (NOTE: This does not apply towards Pantone Universe Accessories.) Also, keep your eyes open for a variety of products that will feature Ultra Violet 18-3838.

pantone color coffee mugsBring Some Color to Your Coffee Break

Everyone could use a little more color in their lives. Explore fun accessories from Pantone Universe. Enjoy your coffee, hot cocoa, or tea in style! Inspired by signature color selections and offering a sleek look, they make the perfect addition to your day. Shop Pantone coffee mugs, drinking bottles, and classic cups at Studica.

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